{"id":2795,"date":"2021-03-17T09:00:15","date_gmt":"2021-03-17T09:00:15","guid":{"rendered":"https:\/\/redberries.ae\/?p=2795"},"modified":"2024-02-02T17:53:03","modified_gmt":"2024-02-02T13:53:03","slug":"site-performance-is-about-to-become-more-important-for-search-rankings","status":"publish","type":"post","link":"https:\/\/redberries.ae\/site-performance-is-about-to-become-more-important-for-search-rankings\/","title":{"rendered":"Website Performance is About to Become More Important for Search Rankings"},"content":{"rendered":"<p>According to StatCounter, a web traffic analysis website, Google has overwhelming dominance as a search engine. It has an 81 percent market share on desktop devices and 94 percent on mobile. Appearing high up on search results is vital for businesses, so websites are always anxious to maintain and <a title=\"improve their Google search rankings\" href=\"https:\/\/redberries.ae\/services\/seo-agency-dubai\/\">improve their Google search rankings<\/a>.<\/p>\n<h2><strong>In May, last year. Google had announced that the next upcoming change in 2021 will have to do with website performance \u2014 how quickly a page loads in the browser after a user navigates to the site.<\/strong><\/h2>\n<p>It\u2019s been a big factor for some time, in part because mobile usage has exploded. Hence it is a priority in terms of Google\u2019s algorithm.<\/p>\n<p>Google\u2019s announcement about its upcoming search ranking update spotlighted Core Web Vitals. It is a collection of metrics to quantify the \u201cuser experience\u201d factor of a website<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/NpeFPMcWRr8\" width=\"100%\" height=\"400\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The first metric calculates how long it takes the website to load its largest visible piece of content, such as an image, video, or large block of text.<br \/>\nThe second criteria measures how quickly a website performance becomes responsive once the user navigates to it.<br \/>\nThe third metric is how much a website\u2019s layout shifts during the page loading process. This problem, known as \u201ccumulative layout shift,\u201d is what causes the frustrating experience of having the text you were reading suddenly shift out of view.<\/p>\n<p>Page performance is going to be increasingly important for determining search rank in the future.<\/p>\n<div class=\"entry-content\">\n<div id=\"pl-751\" class=\"panel-layout\">\n<div id=\"pg-751-0\" class=\"panel-grid panel-no-style\">\n<div id=\"pgc-751-0-0\" class=\"panel-grid-cell\">\n<div id=\"panel-751-0-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"0\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p>Keep in touch with\u00a0Red Berries \u2013 Improve your website performance with the best web design and <a href=\"https:\/\/redberries.ae\/services\/web-design-company-dubai-uae\/\"><strong>web development company in Dubai<\/strong><\/a>. If you have any questions, require any help then, contact us today!<\/p>\n<p>Follow us on <a href=\"https:\/\/www.facebook.com\/redberriesdigital\"><strong>FaceBook<\/strong>\u00a0<\/a>&amp;\u00a0<strong><a href=\"https:\/\/www.instagram.com\/socialwithrb\/\">Instagram<\/a>\u00a0<\/strong>for new updates.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to StatCounter, a web traffic analysis website, Google has overwhelming dominance as a search<\/p>\n","protected":false},"author":4,"featured_media":2796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,386],"tags":[],"acf":[],"yoast_head":"<title>Website performance is about to become more important for search rankings<\/title>\n<meta name=\"description\" content=\"upcoming change in 2021 will have to do with website performance, how quickly a page loads in the 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