One might be tempted to think of website design as being concerned with visual aspects of a website, however planning and creation of visual elements is only a part of website designing.
Website designing, or web designing, in its totality comprises of a number of aspects:
- Site structure
- Information flow
- User experience/user interface design
- Navigation ergonomics
- Design elements such as layout, colour schemes, iconography
A website is one of the primary modes of communication today and says a lot about your organization. A cluttered news website can turn away a number of readers and even tarnish reputation. A bad experience on an e-commerce site can result in lost sales and deliver customers right to your competitor’s lap. Even an internal site created as an information directory will not find acceptance amongst employees if the design is poor.