Advertising can be funny!!! The same strategy can work sometime for all and none at times.
Are you a start-up and thinking about how to go about promoting your product?
Are you thinking whether to go for pay per click (PPC) or any other strategy?
Have you ever thought whether advertising would improve your return on investment?
Do you know how to measure the performance of the advertising strategy?
Are you a start-up and worried about exploring new opportunities, optimizing your account,
and in dark about adjusting your ad spends to align your paid-up search goals?